BRANDED AUDIO AS UNIQUE AS YOUR CONSUMERS
SOUND IS THE EMOTIONAL CONNECTION WITH YOUR AUDIENCE
Visual media has peaked. As the world becomes more digital, it is becoming more hands free and automated. Screens are being replaced with voice experiences. Your brand voice and sounds create an intimate relationship with people, guiding them through interactions and informing them about the qualities of your brand.
We translate brand personality into sonic identity that relates to people. We humanize experiences with branded audio that makes a lasting emotional impression.
SONIC BRANDING FOR TODAY
Sonic Signatures has proven experience creating sonic identities for both leading brands and small companies. Our UX sounds create deeper enjoyment and efficiency for best in class devices including smart phones, voice assistant speakers, dash cameras and premium headphones.
WE SPECIALIZE IN FINDING YOUR BRANDS AUTHENTIC VOICE
We create a flexible system of branded audio that improves recognition, engagement, and memorability.
Strategy that stands out in market and from competition
Guidelines for effective use across all touchpoints
Whether its in an advertisement, podcast or device, we bring personality to life in a voice that speaks to the desired audience.
Voice character profile
We strengthen experiences through sounds that boost efficiency, enjoyment, and confidence.
Custom UX / UI sounds that become part of brand identity
Live event music and sounds tailored to the experience
Pixel Buds - Product Sonification / Brand Music Theme / UX Sounds
Pixel Buds Theme Pairing UX sound Disconnect UX sound
Opportunity: The new Pixel Buds are Google’s premium headphone built with high quality drivers and an extended frequency response. Google wanted custom music to play during the setup process to showcase this premium sound. UX sounds were needed to provide audio response to basic functionality: blue tooth pairing, noise cancelation and volume control.
Design: The pixel buds theme embraces Google’s light hearted and quirky brand equity. The instrumentation showcases the premium sound through prominent bass drops and high transient acoustic instrumentation. The UX sounds are straightforward in design matching Google’s simplistic design equity.
Sean is an impressively multi-talented and creative professional. I've had the pleasure of working with Sean on a number of Google products for music composition and UX sound design, and I've always enjoyed the process and results. Sean engages in the work with great energy, a wide musical/sonic range, lateral thinking, and he is always ready to meet and exceed the demands of the creative brief. I highly recommend Sean for any creative project that needs to the talent of a top-tier composer and sound designer.
— Connor O'Sullivan, Head of Sound Design, Platform & Ecosystems, Google